Post Performance
Post Performance is the complete set of results for a single post, from reach and engagement to saves, shares and clicks, used to rank what works best.
Post Performance is the full set of results for an individual piece of content. It brings together the metrics a platform reports for that post, such as reach, impressions, engagement, saves, shares, link clicks and video views, so you can judge how well it did as a whole rather than by a single number.
Post Performance is most useful as a ranking. Sorting your posts by engagement shows what your audience enjoys. Sorting by shares shows what they spread. Sorting by clicks shows what drives action. The winners often change depending on the metric, which is exactly the point: each sort answers a different question about your content. The real insight comes from patterns across many posts, not from one post that happened to catch a lucky moment.
For example, sorting an artist's last 30 posts by saves might reveal that every top performer is a behind-the-scenes studio clip, while sorting by reach shows that live performance clips travel furthest. That suggests a simple plan: studio content to deepen the bond with fans, live clips to find new ones.
melabel's Social Analytics ranks Post Performance across all your connected accounts and lets you sort by the metric that matters for your current goal, whether that is awareness before a release or clicks during release week.